This position is a hybrid in-office role that works out of our Boston HQ (Monday-Thursday will be working in office and Friday is work from home). This is not a virtual / remote position.
At this time, Wayfair will not sponsor applicants for this position for the following work visas: F1-OPT, STEM OPT EAD, H-1B, H-1B1, E-3, O-1, J-1, or TN.
Manager, SRB Merchandising
We are hiring a SRB Merchandising Manager to lead a high-visibility category vertical (such as Upholstery & Outdoor or Casegoods) for Wayfair's Specialty Retail Brands (SRBs), including Birch Lane and AllModern. In this role, you will own the multi-season category strategy, business performance, and product curation, ensuring our brand-led vision comes to life across all digital, print, and physical retail marketing channels.
As a vertical lead, you will manage a team of 2 to 3 direct reports while partnering closely with cross-functional partners to drive overall sales, margin optimization, and market share gains.
What Youll Do
Category Strategy & P&L Ownership: Define and execute annual and seasonal strategies including assortment, pricing, and promotional plans that deliver on sales, margin, and market share goals for your assigned book of business.
Assortment Curation & Shelf Placement: Decide what "earns the shelf" by developing assortment strategies, establishing shelf-space plans, and actively selecting or iterating on the product offering to address customer needs and competitive trends.
Supplier Relationship Management: Lead relationships with key strategic suppliers. You will negotiate terms, align on joint business plans, and drive durability through major shopping holidays, MAP/WSC compliance, and product newness.
People Leadership: Manage, coach, and develop a team of 2 to 3 direct reports, providing clear structure, constructive feedback, and growth opportunities to elevate the overall merchandising bar.
Cross-Functional Collaboration: Serve as the vertical point person, partnering with Category Management, Sourcing, Pricing, Promotions, Brand, Creative, Marketing, and Operations teams to ensure clean, seamless strategy execution.
Market & Industry Representation: Represent the brands at key markets, supplier summits, and trade shows. You will drive sample reviews, analyze core competitive trends, and manage pipeline prioritization so market work translates directly to the business.
What Youll Need
Experience: Typically 4-6+ years of experience in retail merchandising, buying, or category management within a corporate retail or e-commerce organization. Prior people management experience is required.
Domain Knowledge: A strong passion for industry trends, style, and product design. Prior experience in home furnishings or furniture categories (upholstery, outdoor, or casegoods) is highly preferred but not required.
Data Fluency: Ability to cut data, analyze core business KPIs, and think critically about performance trends. You comfortably use data to size opportunities, make trade-offs, and manage profit/inventory.
Communication & Influence: An energetic, personable communicator with excellent written and verbal skills. You are effective at navigating contention, influencing senior stakeholders, and speaking directly with C-suite level suppliers.
Execution & Structure: A self-starter capable of independently translating broad objectives into structured plans. You are highly organized, can keep multiple complex workstreams moving, and operate autonomously without losing sight of the details.
Brand Alignment: Excited about brand-led merchandising with a strong ability to understand a unique brand aesthetic, vision, and customer base to bring it to life through a curated product assortment.
Travel: Periodic travel (approximately 20% of the time, or 4-6x per year) for trade shows, overseas sourcing trips (Asia/international), supplier visits, and market walks.
Benefits & Perks - US
Full health benefits available (Medical, Dental, Vision, HSA/FSA) on day one for eligible employees.
No-cost access to 2nd.MD, a virtual expert medical consultation and navigation service.
Global Traveler Health Insurance through GeoBlue.
24/7 access to mental, financial, physical and emotional wellbeing support, plus an enhanced offering of therapy and coaching.
Automatic enrollment into Basic Life and Accidental Death & Disability Insurance.
401(k) matching with immediate vesting.
Paid Parental Leave, Surrogacy & Adoption Reimbursement and Caregiver Services.
Tuition Reimbursement.
Wayfair Employee Discount.
Gym/Fitness Discounts (Wellhub and varying regional memberships).
Exclusive access to thousands of perks & discounts through BenefitHub.
Yearly match up to $500 for personal donations made by employees to registered 501(c)(3) nonprofits.
Assistance for Individuals with Disabilities
Wayfair is fully committed to providing equal opportunities for all individuals, including individuals with disabilities. As part of this commitment, Wayfair will make reasonable accommodations to the known physical or mental limitations of qualified individuals with disabilities, unless doing so would impose an undue hardship on business operations. If you require a reasonable accommodation to participate in the job application or interview process, please let us know by completing our Accomodations for Applicants form.
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About Wayfair Inc.
Wayfair is one of the world's largest online destinations for the home. Whether you work in our global headquarters in Boston, or in our warehouses or offices throughout the world, we're reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you're looking for rapid growth, constant learning, and dynamic challenges, then you'll find that amazing career opportunities are knocking.
No matter who you are, Wayfair is a place you can call home. We're a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair - and world - for all. Every voice, every perspective matters. That's why we're proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.
Your personal data is processed in accordance with our Candidate Privacy Notice ( If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at dataprotectionofficer@wayfair.com.
RemoteSkills:
Business Analysis, Business Plan, Category Management, Channel Marketing, Coaching, Competitive Analysis/Strategy, Cross-Functional, Data Analysis, Disability Insurance, EAD, Establish Priorities, Flexible Spending Accounts, Furniture, Genetics, Health Insurance, Health Plan, Industry/Trade Analysis, International Health, Inventory Management, Leadership, Market Share, Market Trend Analysis, Marketing, Merchandising, Negotiation Skills, Organizational Skills, People Management, Performance Metrics, Presentation/Verbal Skills, Pricing, Problem Solving Skills, Product Design, Resolve Customer Issues, Retail, Retail Channel, Retail Management, Retail Merchandising, Revenue Growth, Risk, Sales Pipeline, Strategic Planning, Supplier Relationship Management (SRM), Team Lead/Manager, Technical Leadership, Trade Shows, Vendor/Supplier Planning, Vendor/Supplier Relations, Warehousing, Willing to Travel, Work From Home, Writing Skills, eCommerce
Wayfair LLC
